We maintain a continuous focus on driving the bottom line and cash-flow to the owner. Apara seeks to proactively impact the cash flow and performance of operating hotels by:
Analyzing business segmentation and sales and marketing disciplines to ensure revenue generation is optimized
Monitoring and guiding impactful revenue management to ensure highest revenues are being achieved
Monitoring and guiding cost control and associated best practices to maximize profitability
Utilizing appropriate market and financial benchmarks to validate performance
Reviewing and validating annual trading budgets
Reviewing and approving capital expenditure and capital investment requirements and strategies
Interviewing and advising owners on key hotel executive appointments
ASSET MANAGEMENT
APARA APPROACH
Speaking the ‘operator language’, we facilitate and supports...